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May Taco Talk Issue 202

IT’S A DOUBLE PROMOTION

Cinco de Mayo’s right around the corner. And because it falls on a Saturday this year, we’re celebrating on Cinco AND Cuatro de Mayo. That’s right—if you make any purchase at California Tortilla on Friday, May 4th or Saturday, May 5th, we’ll give you a free taco coupon that can be redeemed anytime between May 6th and May 15th. (Hopefully you’ve got a head for dates.)

Cinco de Mayo is our favorite holiday at California Tortilla and we’re making it a 2 day extravaganza this year. So stop on by on May 4th or 5th and get a coupon for a free and fabulous taco!

*One coupon per customer.

WHAT ARE YOU WAITING FOR?

If you haven’t tried our new Caribbean Mango Burrito or Caribbean Mango Salad, you’ve got to try them. They’re SO delicious. I eat the salad every single day. Every single day. I’m telling you—it’s that’s good. And look—a handy picture and description…

Caribbean Mango Burrito: Mexican Rice, Black Beans, Blackened Chicken, Caribbean, Mango Sauce, Mango Salsa and Crisp Romaine Lettuce. Small: $6.49 Regular/Bowl: $7.29

Caribbean Mango Salad: Fresh Salad Mix, Blackened Chicken, Mango Salsa, Hass Avocado Slices, Crunchy Tortilla Strips, Juicy Roma Tomatoes, Fresh Cilantro and Caribbean Mango Sauce. $7.99

THIS JUST IN

Mother’s Day is almost here and a very funny conversation that I had with some of my friends recently got me to thinking about how different it is being a mother now than it was when I was a kid. And while your experience might have been different, I’d like to share just a few of my childhood mother memories. Ready?

WHEN I WAS A KID…

  • My mother didn’t make us wear seatbelts. She let us bounce around the car unfettered – and if need be, whipped out her Mom Arm to stop us from flying through the windshield. (My husband said that sometimes his mother let him lie on the dashboard. I think that might have been a little excessive, even for those days.)
  • In elementary school, my mother let me make Jiffy Pop by myself. If you’re not familiar with Jiffy Pop, you cooked it over an open flame and shook it with a metal, heat-conducting handle. Woo-hoo!
  • My mother used to be able to keep me occupied for hours with a Slinky—which I think may say more about me than my mother.
  • When I got home from school, my mother made me go directly outdoors with the warning, “Don’t come home until supper.” (I once sold all the vegetables from our neighbor’s garden without telling them. She paid closer attention after that.
  • When it rained out, my mother made me wear plastic bread bags on my feet. (How much were boots?)
  • My mother used to bake all of my birthday cakes with pennies (taken directly out of her pocket) hidden in them. The kids who survived my parties thought that was the greatest.

Looking back, my mom was nothing if not fun. And now that I’m a mother I appreciate her more than ever. So do me a favor and give your mom an extra hug (or better yet, a Caribbean Mango Salad) for me on Mother’s Day—she deserves it. And if you have any childhood memories of your mother (or father!) that you’d like to share, please email me at pfelix@californiatortilla.com. I’d love to hear them.

AND FINALLY…

If you’ve got an event that’s coming up sometime soon (oh, say something like Cinco de Mayo or Mother’s Day) and you need some delicious yet reasonable food, we’d love to cater it. Just call 1-855-CALTORT (1-855-225-8678) and speak to Melissa, our catering specialist. She’ll do all the work and you’ll get all the credit. And really, isn’t that what it’s all about?

On that note, Happy Mother’s Day AND Cinco de Mayo!

May 2, 2012 · Filed under Caribbean Mango, News, Taco Talk

Our 31 Twitter Winners

Congratulations to our Social Media Month winners of the Twitter contest! Here is a list of all the magnificent tweets that won Free Burritos for a year!

Kacey ‏ @KaceyMack22

“Is it socially acceptable to get @caltort twice in one day? There before it even opened and then again for dinner? #Obsessed”

Laura ‏ @BeltwayBargain

“Fee. Fi. Fo. Fum. @caltort Burrito here I come #happybelly #spunkynurseryrhyme”

Brett ‏ @BrettRosenthal

“Instead of counting sheep last night in my sleep, I counted burritos. I slept in until noon and woke up just in time for a @caltort #lunch”

Amy ‏ @amymaline

“Shark Week hats never die. All we need now is fish tacos and queso from @caltort #quesowatch2012 http://pic.twitter.com/8ydntD0F”

Jason‏ @acemagician

“Knock knock. Who’s there? Caltort. Caltort who? Caltorturing me by making me come up with clever tweets! #isuckatthis. @caltort”

Megan@ megg_north

“Bad day: cheer up w/ @caltort ; Good day: celebrate w/ @caltort . Average day: spice it up w/ @caltort ; everyday is a @caltort day!!  #winning”

Ashley‏ @smashleywhit

“I love @caltort so much that I was a @caltort taco for Halloween! #caltortsmmonth http://lockerz.com/s/190111524″

Niel ‏ @nieliswonderful

“@caltort mangoburrito rocked my socks off,walk home sans socks,halfway home,craved another-went back 4 2nds #fulfilled http://pic.twitter.com/llZHLzIC”

Alex @Mr_Possimpible

“EARLY RELEASE: A SONG FOR STACEY!!! (Lyrics in description) #Caltortsmmonth by Mr_Possimpible via #soundcloud http://soundcloud.com/mr_possimpible/caltor-rap?utm_source=soundcloud&utm_campaign=share&utm_medium=twitter&utm_content=http://soundcloud.com/mr_possimpible/caltor-rap @Caltort”

Rob ‏ @rob_lacey

“@caltort, Hope you enjoy my silent film: The Burrito-ist: http://youtu.be/rDgn5uWBGg0 #caltortsmmonth”

Michael ‏ @MichaelTKeegan

“My dog hoped to find some @caltort remnants in the trash. Too bad for him I lick the queso cups clean. #caltortsmmonth http://pic.twitter.com/QdI1TLqA”

Jon ‏ @JapersRink

“@caltort Check it out… the CalTortle. http://assets.sbnation.com/assets/1000035/CalTortle.gif #caltortsmmonth #cantbeunseen”

Alicia @AliciaNicoleL

“Can you solve my @caltort crossword puzzle? Word bank included #caltortsmmonth http://pic.twitter.com/5myjIAVb”

Daniel ‏ @DannyShazam

“A Dramatic Re-Telling of my day with @caltort. #caltortsmmonth I was innocently sitting there. My classes were (cont) http://tl.gd/gd6n5f ”

Dave ‏ @davfalcon

“@caltort If I was producing a sitcom, it would be called ‘The Big Burrito Theory’ or ‘Burritos and Recreation’ #caltortsmmonth”

Jason ‏ @konajinx

“When I’m short @caltort makes me tall! Build a fort with @caltort and it won’t fall! Even in court @caltort rules overall!”

Richard ‏ @rpress99

“The Most Interesting Man In The World enjoys The Most Delicious Burritos In The World -@caltort, natch http://twitpic.com/8x5t51″

Thomas ‏ @ThomasGParisi

“Hey @caltort here is my entry for #caltortsmmonth. stop motion movie “come back here with my @caltort” http://youtu.be/HSOWEYU-XdE”

Claudia ‏ @DoubleIvy

“A delicious @caltort Steak Fajita Burrito Bowl keeps calling me. I’ve got caller ID. Make him stop…or deliver. #IKnowURHungryAndAlone”

John ‏ @J_D_Dogg

“Jury duty means lunch @caltort. I’m guilty of enjoying a terrific burrito. #VoirDire”

Danny ‏ @DannyBWein

“California theme night: @90210 at 8pm, NCIS: Los Angeles at 9pm, and a @caltort California Screamin’ burrito for supper! #caltortsmmonth”

Julian ‏ @jbaboo

“@caltort when wifey goes to @caltort she is so excited about burritos & tacos that she says: HAY DIOS MIO! @caltort RIQUISIMO!”

Stephen ‏ @Skinde

“I don’t wanna take up time, to come up with a silly rhyme. I want to win, it’s not enough, to get burritos in #caltortsmmonth. @caltort”

Chris ‏ @PennStater7

“In honor of March Madness tonight I start @caltort Bracket to determine best burrito. Tonight 1 Carnitas Verde vs 8 Fajita #caltortsmmonth”

Katie ‏ @KatieBrebbia

“They say Rome wasn’t built in a day. I say it would’ve been if they were rewarded w/ @caltort”

Leah ‏ @o_leah_o

“Boyfriend is making me drink a naked juice & eat a kind bar for breakfast. Thank god @caltort is for lunch!”

John ‏ @johndeans

“I always wanted to be a burrito, now I can pretend by wrapping up in my new @caltort tshirt, thanks!”

Barb ‏ @airynothing

“Bright spot of the day? Diet Vanilla Coke!!! Thanks to the hubs and Coke Freestyle @caltort. #itsthesmallthings”

Jeff ‏ @EnsignFoxtrot

“@caltort Beans and queso, salsa dip, come and have a fresh-made chip; a restaurant that’s not a bore, come enjoy some fresh Caltor! #burrito”

Darby ‏ @THE_DARBARIAN

“The first time I took a bite out of a crunchy BBQ ranch burrito I had to ask if I was taking a bite of a burrito.. Or heaven @caltort”

Brian @MisterBdotP

” ‘I’ve got 52 burritos and I’m gonna eat each 1′ – is now the official winner’s song for #caltortsmmonth from @caltort”

April 6, 2012 · Filed under News

Thirty Great Ideas! We are number 13

CSPnet.com came out with a “Thirty Great Ideas” list and California Tortilla made number 13 for our Wall of Flame, we are honored!

13. Burning Wall of Fire

What’s your signature? California Tortilla, a 35-store fast-casual burrito chain (in airports under the Burrito Elito banner), placed its signature on the wall — the “Wall of Flame,” with nearly 75 hot sauces. Sauces are complimentary for in-store use, and bottles of each are available for purchase.

To read the article, click here.

April 4, 2012 · Filed under News